Borgata Hotel Casino & Spa Launches First Of Its Kind Loyalty Program for Nightlife Customers
ATLANTIC CITY, NJ (July 23, 2009) – The first and last name in nightlife in Atlantic City, Borgata Hotel Casino & Spa, announces today the launch of Borgata Nightlife Rewards, the first of its kind loyalty program designed for nightlife customers, proving it pays to party at mur.mur, MIXX, Gypsy Bar and B Bar.
By signing up for a My Borgata Card, nightlife goers will now earn comp dollars based on their spend at mur.mur, MIXX, Gypsy Bar and B-Bar, which can be used toward rooms, nightlife, dining, spa, entertainment, retail and more at Borgata and The Water Club.
Nightlife Rewards customers will also receive exclusive offers, perks and membership benefits via mail and email, including celebrity meet and greets, A-list vacation experiences and priority access to the hottest events at Borgata.
Borgata Nightlife Rewards will debut with the exclusive Soul & Cash Giveaway, where cardholders will have the opportunity to enter for a chance to win one of three Kia Souls, cash and other nightlife prizes by visiting one of Borgata’s nightlife venues throughout the summer on the qualification dates. The Kia Soul car giveaways will take place on August 8th
, August 22nd
and September 5th
. For complete details, visit borgatanightlife.com
Starting this Friday, July 24th, customers can sign up for a My Borgata Card with Nightlife Rewards by visiting a Nightlife Rewards representative outside mur.mur and MIXX during their hours of operation or by visiting the MY BORGATA Center during hours of operation.
About Borgata Hotel Casino & Spa
Borgata is a joint venture of Boyd Gaming Corporation (NYSE: BYD) and MGM MIRAGE (NYSE: MGM). Located at Renaissance Pointe in Atlantic City, it features 2,000 guest rooms and suites; 161,000 square feet of gaming; 182 gaming tables; 4,100 slot machines; an 85-table poker room; 11 retail boutiques; 6 acclaimed fine dining restaurants by renowned chefs; 6 casual dining options; a 54,000 square foot spa; 70,000 square feet of event space; 4 signature nightlife experiences; and parking for 7,100 cars. The resort also features Atlantic City’s first cosmopolitan hotel experience, The Water Club at Borgata, with 800 guest rooms and suites; food and beverage by renowned chef Geoffrey Zakarian; a 36,000 square foot spa; 18,000 square feet of meeting space; 6 designer retail boutiques; and 5 heated indoor and outdoor pools.
For more information on Borgata or to obtain a copy of this press release, please visit theborgata.com
or use AOL keyword: borgata. For up to the minute updates, follow Borgata on Twitter at http://twitter.com/BorgataAC
. Additional news and information on Boyd Gaming can be found at boydgaming.com
; additional information on MGM MIRAGE can be found at mgmmirage.com
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For more information on Borgata Hotel Casino & Spa or Borgata’s Nightlife Rewards program, please contact Noel Stevenson at firstname.lastname@example.org